Boulder Denim

PERFORMANCE JEANS REVOLUTIONIZED

Live on Kickstarter

Our Jeans

The 3 Perfect Fits

Our ‘active fit’ waistband fits perfect around the waist for maximum movement. The legs offer a perfect skinny fit hugging the body in all the right places.

SHOP WOMEN’S SKINNY

Men with larger and more muscular legs usually have to size up their waist and wear a belt to fit their legs. We’ve fixed that with our athletic cut. It’s also designed for men who prefer a little more room in the legs.

SHOP MEN’S ATHLETIC

The slim fit is designed for men with a slender build and offers a tailored look and feel. The taper throughout the legs makes this style perfect for any occasion.

SHOP MEN’S SLIM

The Features

What sets us out from other boring and uncomfortable jeans.

Extreme Stretch Technology

Our jeans stretch without the need of an unsightly gusset. The top secret weave stretches on the diagonal so it stretches just like your body moves. It is also designed so it doesn’t stretch out like other jeans do. The denim boasts 92% stretch retainment which is the highest in the industry.

Treated with Nanoshere®

Our denim is treated with the same technology you often see with rain jackets. This hydrophobic coating not only makes them water resistant but also stain resistant and stink-free. These jeans can go months on end without a wash. Less washes = more environmentally friendly.

Trap Pocket

The jeans are also equipped with a hidden zipper pocket making them perfect to store valuables like a passport, wallet, keys and phone while you’re travelling or on the hanging upside down.

Deep Pockets

We’ve got deep pockets and we’re not talking about our wallets. Both pockets are large enough to fit even the largest of smartphones. (Yes, you too ladies).

Proudly Made in Canada

We’re proud to say our jeans are 100% made in Canada. This means that our manufacturing process abides by Canada’s strict environmental and labour laws resulting in ethical, eco-friendly, and sustainably made jeans with a reduced carbon footprint.

Vegan Friendly

We decided to make our jeans cruelty free and not use any leather patches. There’s no point in harming animals to make a great pair of jeans.

What are you waiting for?

Shop Now

Find out where we are

Join Us

We’re on the open road touring across North America to share our denim love. We could be at city near you. Find out where we are and try on the most comfortable pair of jeans you’ll ever wear in our mobile showroom. We’re likely at a climbing gym, crag, or outdoor festival. Come find us!

Welcome!